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Say so long to the cost & wait of custom & ill fitting shirts manufactured for the masses

A perfect fit is guaranteed.
12 unique sizes designed to flatter.
Easy 30 day returns.

Fit comes first.

Fit is about feeling good when you button up your shirt in the morning. It isn’t about being correct, it’s about being yourself. If something doesn’t quite fit - your body, your values, your character - it throws everything else off balance.

Twelve New-to-World Sizes

Think shape, then size. — Our 12 unique sizes are based on our philosophy of how best to contour a shirt to a man’s shape, coupled with our knowledge of the most common torso/height combos out there. We’ve done our shirt homework, so you don’t have to.

12 Unique Fits

Design principles that flatter.

Through experimentation, adventures, epic fails and a few successes we’ve developed a set of beliefs about how a dress shirt should fit and how it should feel. This is our philosophy for every new product we re-imagine.

Guys of All Shapes and Sizes